We’ve built long-term, meaningful relationships with the media, so we understand what makes a good story. Our approach is to always deliver with your business objectives in mind, so that our media activity will have the greatest impact on you and your business. We have the inside knowledge to get you to the right people.
The right media coverage can give you strong, long-term presence with your audience. At Fox&Bear, we know how to deliver a newsworthy story to busy newsrooms through powerful press releases, photographs and statements. By using our cunning fox-like skills, we’ll work with you to identify great news opportunities that may have been missed. Once we have crafted a killer pitch, we use our unrivalled contacts to make sure your press release is published.
Like foxes, we’re also versatile and resourceful, so we understand how the different types of media channels operate and we’ll adapt your story to fit. We have a proven track record of securing regular coverage in local and national printed and online press, as well as broadcast media. So, whether your focus is on regional or national newspapers, trade press, broadcast or online, we can maximise your chances of publicity in your targeted media, whenever and however they want it.
Through our sister company Cobb PR, we have access to bespoke media training, creating tailored courses and offering real scenarios with TV reporters and cameramen, to ensure you’re prepared for all media opportunities, interviews and crisis handling. Our courses cover a variety of topics, including how to write a press release, handling media enquiries and working with the media in a crisis.