News | 13/07/2017

How Game of Thrones would unfold if Westeros had internet

Posted by Lawrence Greenlee

Now that season seven is fast approaching, with the first episode airing this Sunday, I thought it would be fun to take my mind away from work on a Friday afternoon to get an understanding of just how Westeros would fair in the digital age. Warning: there may be spoilers!

Here is the reminder of the great houses:

  • House Stark
  • House Lannister
  • House Targaryen
  • House Baratheon
  • House Greyjoy
  • House Arryn
  • House Tully
  • House Tyrell
  • House Martell


Ah, the Starks. In digital Westeros, the Starks would be Facebook lovers through and through. Why? They just want to be friends with everyone but they trust too many people. Someone needs to tell them that being ‘friends’ with all the wrong people usually gets you beheaded. Just saying.


The Government, the all-seeing eye, the most tech-savvy of the bunch, the Lannisters have the absolute final word on who knows what and when. Pinning them down to just one channel is near impossible; they’re experts on using every resource at their disposal to monitor everyone’s every move and keep on climbing the ranks to digital stardom/ the Iron Throne.


There’s no doubt about it: Daenerys would be Westeros’ Google. She started from nothing after pretty much everyone in her family was murdered and now she has hordes of loyal followers, an unstoppable army (advertising platforms) and DRAGONS.


Just like Bing, House Baratheon (especially good old Robert) started off with something great but ended up chasing an unattainable dream. The whole of House Baratheon chase the power that comes with the Iron Throne, just as much as Bing want to steal some of that power from Google.


We’re sure that the Greyjoys would be the mum that you find still typing on her iPhone with her index finger. It’s not gone too well for this family but much like your technophobe family members, there is still hope. They’re getting the band back together and rallying around the slightly worse for wear family members  to reclaim their status, albeit with a slight sense of frustration, passive aggression and outright hostility.


Creepy mother-son relationship aside, this family actually has some pretty good advancements (like a ‘moon door’) so there is no doubt that they would be tech-savvy. I’m pretty sure that if they’d grown up with the internet they’d be finding a way to sweet talk Mark Zuckerburg into a share in the business – especially with Little Finger now being official family.


Lord Arryn has been dead from the start, so there’s really no hope for this once great house. If Westeros had internet, these guys would most likely represent Myspace; great while it lasted but kind of useless now.


There’s no doubt that the Tyrells would be Instagram famous in a heartbeat. With stunning good looks, and plenty of social ambition, the Tyrells would have no qualms with buying their way into the hearts of the adoring Instagram masses. They’ve also got a pretty Instagram-able garden so that’s a bonus.


These guys are probably one of the sneakiest families in Westeros, and they would have the digital skills to match. The Martells would be the first to troll any Twitter account, and they’d definitely be ecommerce experts but for all the worst reasons (selling poisons isn’t really our bag).


As self-proclaimed Game of Thrones nerds, there’s more than one blog on the show on our site – read our Online Director’s thoughts on the digital Westeros here. Of course, we’re not in Westeros, but we really are digital experts, so if you’re thinking of expanding your online presence, please don’t hesitate to get in touch!