Storytelling via a responsive eCommerce website
Brighton Gin is a distiller of fine gin based in the heart of Brighton, East Sussex.
Since its start up in 2014 it has gained a reputation for producing high quality artisan made gin servicing both the local pubs, clubs, bars and licensed stockists. Their niche lies in their unique blending, hand bottling and sumptuous tasting gin.
Using their established brand identity, the brief was to refresh their existing website which had served them well, but as their business had grown, required greater scope to inform their audience of what they do, how they do it and importantly where they could purchase it.
Quintessentially Brighton, their brand is a defining reflection of their seaside origins coupled with the fun and quirkiness of this cosmopolitan city. This influenced the decision to incorporate beautiful photography of the beach and pier. By introducing a fixed header, users could easily orientate themselves to the new key pages which included design led interactive maps from all searches. The effect of combining these elements was a waft of the late summer evening of today and maybe of a bygone time.